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- 2003Discrete Choice Methods with Simulation3,891 cited
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- 1998The Probability Weighting Function1,998 cited
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- 1979Approximating Expected Utility by a Function of Mean and Variance874 cited
- 2006The priority heuristic: Making choices without trade-offs.745 cited
- 2003Small feedback‐based decisions and their limited correspondence to description‐based decisions
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