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Ordinal Evaluation: A New Perspective on Country Images · Study

WorkOrdinal Evaluation: A New Perspective on Country Images

Marko Robnik‐Šikonja2009

Work2009

Ordinal Evaluation: A New Perspective on Country Images

Marko Robnik‐Šikonja · Kris Brijs · Koen Vanhoof

7 citations·0/0 files stored·Lecture notes in computer science

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Consumer Behavior in Brand Consumption and Identification Statistical Methods and Applications Data Mining and Machine Learning Applications

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References

1993The Antecedents and Consequences of Customer Satisfaction for Firms 2001Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics 1981Behavioral Decision Theory: Processes of Judgement and Choice 1999A review and meta-analysis of country-of-origin research 1990Positive-Negative Asymmetry in Evaluations: The Distinction Between Affective and Informational Negativity Effects 2003The asymmetric relationship between attribute-level performance and overall customer satisfaction: a reconsideration of the importance–performance analysis 2005Synthesizing Country-of-Origin Research from the Last Decade: Is the Concept Still Salient in an Era of Global Brands?2006Nation Equity: Incidental Emotions in Country-of-Origin Effects

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Details

Year2009

Typeother

Published2009-01-01

VenueLecture notes in computer science

ISSN-L0302-9743

Languageen

Citations7

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

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doi10.1007/978-3-642-03067-3_21

openalex_workW2156714959

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