E-Commerce Technology: Back to a Prominent Future

Kwei-Jay Lin

40 citations0/0 files storedIEEE Internet Computing

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E-commerce and Technology Innovations Recommender Systems and Techniques Digital Innovation in Industries

Abstract

E-commerce is a big business with a growing market size and has been a major driving force in the IT industry for the past decade. Companies now need to provide online shopping or marketing Web presence to allow for direct customer connections. In this article, the author reviews some primary e-commerce technologies, including auctions, negotiation, recommender systems, automated shopping, and trading. This paper also looks at how Web 2.0 provides new e-commerce opportunities.

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