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Should Music Labels Pay for Radio Airplay? Investigating the Relationship Between Album Sales and Radio Airplay
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References

  • 1987Co-Integration and Error Correction: Representation, Estimation, and Testing32,281 cited
  • 1979Distribution of the Estimators for Autoregressive Time Series With a Unit Root26,976 cited
  • 1972The Agenda-Setting Function of Mass Media10,421 cited
  • 1976A New Product Growth Model for Consumer Durables3,983 cited
  • 1995Tie Series Analysis, Forecasting, and Control3,591 cited
  • 1991New Product Diffusion Models in Marketing: A Review and Directions for Research2,090 cited
  • 2000Forecasting Economic Time Series1,785 cited
  • 1979Forecasting Economic Time Series1,038 cited
  • 1996A Parsimonious Model for Forecasting Gross Box-Office Revenues of Motion Pictures477 cited
  • 1973The Issues of the Sixties: An Exploratory Study in the Dynamics of Public Opinion473 cited
  • 1995The Persistence of Marketing Effects on Sales456 cited
  • 1976Early Prediction of Market Success for New Grocery Products430 cited
  • 1999Sustained Spending and Persistent Response: A New Look at Long-Term Marketing Profitability424 cited
  • 1997Decline and variability in brand loyalty351 cited
  • 1998Forecasting the U.S. Unemployment Rate294 cited

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  • 1998Seasonal Marketing and Timing New Product Introductions195 cited
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