Green Transport Balanced Scorecard Model with Analytic Network Process Support

Abstract

In recent decades, the performance of economic and non-economic activities has required them to be friendly with the environment. Transport is one of the areas having considerable potential within the scope. The main assumption to achieve ambitious green goals is an effective green transport evaluation system. However, these systems are researched from the industrial company and supply chain perspective only sporadically. The aim of the paper is to design a conceptual framework for creating the Green Transport (GT) Balanced Scorecard (BSC) models from the viewpoint of industrial companies and supply chains using an appropriate multi-criteria decision making method. The models should allow green transport performance evaluation and support of an effective implementation of green transport strategies. Since performance measures used in Balanced Scorecard models are interdependent, the Analytic Network Process (ANP) was used as the appropriate multi-criteria decision making method. The verification of the designed conceptual framework was performed on a real supply chain of the European automotive industry.

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