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Competitive strategies of corporates in rural markets: issues & challenges
2 references·0 citing·6 second hop
Competitive strategies of corporates in rural markets: issues & challenges (2014)Competitive strategies of corporates in r…A Comparative Study of Growth, Challenges and Opportunities in FMCG of Rural Market (2010)A Comparative Study of Growth…Serving the world's poor, profitably. (2002)Serving the world's poor, pro…Misery Loves Companies: Rethinking Social Initiatives by Business (2003)Corporate Social Responsibility Theories: Mapping the Territory (2004)Why would corporations behave in socially responsible ways? an institutional theory of corporate social responsibility (2007)Challenges and Opportunities of Indian Rural Market (2013)Exploration of Indian rural markets and marketing (2018)High-performance work system and organizational citizenship behaviour at the shop floor (2020)
this work references cited by second hop

References

  • 2002Serving the world's poor, profitably.1,520 cited
  • 2010A Comparative Study of Growth, Challenges and Opportunities in FMCG of Rural Market19 cited

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