Drivers and Inhibitors of Internet Banking Adoption in India

Ankit Kesharwani · Gajulapally Radhakrishna

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Technology Adoption and User Behaviour Customer Service Quality and Loyalty Health, Technology, Consumer Behavior

Abstract

Ankit Kesharwani is a doctoral student in marketing department at IBS Hyderabad, India. His research revolves around topics in innovation and the diffusion of technology, service quality, website quality and electronic modes of delivery in banking and higher education sectors. He has published papers in various international journals including International Journal of Bank Marketing, Services Marketing Quarterly, etc. He has also presented papers in many national and international conferences including 34 th

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1991The theory of planned behavior 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology 1999Self-Efficacy: The Exercise of Control 1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research 1977Self-efficacy: Toward a unifying theory of behavioral change.2000A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies 1982Self-efficacy mechanism in human agency.2002Perceived Behavioral Control, Self‐Efficacy, Locus of Control, and the Theory of Planned Behavior 1

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2015The Impact of Perceived Security on E-Trust, E-Satisfaction and Adoption of Electronic Banking in Nigeria: A Conceptual Review 2017Exploratory Study of Internet Banking Technology Adoption

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