Information Revelation and Privacy in Online Social Networks (The Facebook case) Pre-proceedings version. ACM Workshop on Privacy in the Electronic Society (WPES), 2005

Ralph Gross A · Alessandro Acquisti

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Privacy, Security, and Data Protection Privacy-Preserving Technologies in Data Innovative Human-Technology Interaction

Abstract

Participation in social networking sites has dramatically increased in recent years. Services such as Friendster, Tribe, or the Facebook allow millions of individuals to create online profiles and share personal information with vast networks of friends - and, often, unknown numbers of strangers. In this paper we study patterns of information revelation in online social networks and their privacy implications. We analyze the online behavior of more than 4,000 Carnegie Mellon University students who have joined a popular social networking site catered to colleges. We evaluate the amount of information they disclose and study their usage of the site’s privacy settings. We highlight potential attacks on various aspects of their privacy, and we show that only a minimal percentage of users changes the highly permeable privacy preferences.

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1973The Strength of Weak Ties 1985Imagined Communities. Reflections on the Origin and Spread of Nationalism 1983The Strength of Weak Ties: A Network Theory Revisited 2004Public Displays of Connection 1978Intimacy and Privacy

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