EFFECTS OF LOGISTICS MANAGEMENT PRACTICES ON ORGANIZATION PERFORMANCE IN KENYA: A CASE OF RIFT VALLEY BOTTLERS LIMITED IN UASINGISHU COUNTY

Abstract

Logistics plays key role in supporting organizations as they strive for more efficient management systems as in the business practices, the inefficient logistics system together with the inefficient internal management would disable the organization to respond to the needs of customers with the lowest price at the shortest feasible time frame including the quality level which does not meet customer expectation and would lead the organizations to the competitive disadvantage situation against their rivals. The specific research objective included; to investigate the effects of order processing logistics management practices on the performance, to find out effects of transport control logistics management practices and the performance, to investigate effects of inventory control logistics management practices on the performance, to establish the effects of information systems logistics management practices on the performance. A case study design was used. Target populations of 100 of employees drawn from different department were targeted. A sample size of 80 was selected using stratified sampling techniques. Questionnaires and interview schedules were used to collect data. Validity and ability were tested using a pilot study; data analysis was carried out using descriptive statistics such as factor analysis and weighted averages. The data analysis involved editing, coding, tabulation and report formatting so that data collected was accurate and complete before data analysis. Questionnaires and interview schedules were used to collect data. Validity and ability were tested using a pilot study; data analysis was carried out using descriptive statistics such as factor analysis and weighted averages. The data analysis involved editing, coding, tabulation and report formatting so that data collected was accurate and complete before data analysis. A further study is suggested in the role of logistics in quality of service delivery of other functions in an organization and Challenges facing formulation of purchasing logistics in the contemporary world.

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