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Acknowledgments ix 1. The as Heuristic Device: Collaboration, Connective Comparison, Multidirectional Citation / The Around the World Research Group (Alys Eve Weinbaum, Lynn M. Thomas, Priti Ramamurthy, Uta G. Poiger, Madeleine Y. Dong, and Tani E. Barlow) 1 2. The Around the World: Cosmetics Advertising and the Politics of Race and Style/ The Around the World Research Group (Alys Eve Weinbaum, Lynn M. Thomas, Priti Ramamurthy, Uta G. Poiger, Madeleine Y. Dong, and Tani E. Barlow) 25 3. From the Washtub to the World: Madam C. J. Walker and the Re-creation of Race Womanhood, 1900-1935 / Davarian L. Baldwin 55 4. Making the French: From New Woman to Eclaireuse / Mary Louise Roberts 77 5. The and Racial Respectability in 1930s South Africa / Lynn M. Thomas 96 6. Racial Masquerade: Consumption and Contestation of American Modernity / Alys Eve Weinbaum 120 7. All-Consuming Nationalism: The Indian in the 1920s and 1930s / Priti Ramamurthy 147 8. The Dance Class or the Working Class: The Soviet / Anne E. Gorsuch 174 9. Who Is Afraid of the Chinese Girl? / Madeleine Y. Dong 194 10. Blackfella Missus Too Much Proud: Techniques of Appearing, Femininity, and Race in Australian Modernity / Liz Conor 220 11. The Modern Girl Question in the Periphery of Empire: Colonial Modernity and Mobility among Okinawan Women in the 1920s and 1930s / Ruri Ito 240 12. Contesting Consumerisms in Mass Women's Magazines / Barbara Sato 263 13. Buying In: Advertising and the Sexy Icon in Shanghai in the 1920s and 2930s / Tani E. Barlow 288 14. Fantasies of Universality? Neue Frauen, Race, and Nation in Weimer and Nazi Germany / Uta G. Poiger 317 Concluding Commentaries 15. Girls Lean Back Everywhere / Kathy Peiss 347 16. After the Grand Tour: The Girl, the New Woman, and the Colonial Maiden / Miriam Silverberg 354 17. The and Commodity Culture / Timothy Burke 362 Bibliography 371 Contributors 405 Index 409
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