Freaks, Moral Tales & Medical Marvels: Health & Medical Stories on Australian Television

Simon Chapman · Deborah A. Lupton

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Media Influence and Health Media Studies and Communication Communication and COVID-19 Impact

Abstract

Television is repeatedly nominated by people as a leading source of information on public health and medical matters. A week of Sydney prime-time news and current affairs programs was reviewed for the frequency of health and medical stories. These were found to rank third out of seventeen news categories. Each of the stories was subjected to a discourse analysis, analysed for the use of language, narrative themes and visual imagery. There were four major sub-texts: the bizarre, moral tales and falls from grace, medical miracles, and low-tech prevention stories.

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References

1987Discourse and Social Psychology: Beyond Attitudes and Behaviour 1901NEW YORK STATE JOURNAL OF MEDICINE.1992Discourse analysis: a new methodology for understanding the ideologies of health and illness

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