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The Language Factor in International Business: New Perspectives on Research, Teaching and Practice
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The Language Factor in International Business: New Perspectives on Research, Teaching and Practice (2012)The Language Factor in International Busi…Building trust in the transport sector during the pandemic (2023)Building trust in the transpo…General Language Use, Language Proficiency and Language Attitudes as Predictors of Consumer Response to the Use of Spanish and English in Advertising in Chile and Mexico (2021)General Language Use, Languag…A Commentary on the Use of Simulated Settings in Business Communication Research (2019)A Commentary on the Use of Si…Language regime in the Swiss armed forces between institutional multilingualism, the dominance of German, English and Situated Plurilanguaging (2016)Language regime in the Swiss …Chapter 4. Visual manifestations of institutional multilingualism (2016)Chapter 4. Visual manifestati…Chapter 3. From language regimes to multilingual practices in different settings (2016)Chapter 3. From language regi…Chapter 2. Power in the Implementation of Plurilingual Repertoires (2016)Chapter 2. Power in the Imple…Business Languages for Intercultural and International Business Communication (2013)Business Languages for Interc…In the shadow: the impact of language on structure, power and communication in the multinational (1999)Internationalization of universities: A university culture-based framework (2003)Internationalization Remodeled: Definition, Approaches, and Rationales (2004)Intercultural Competence in Intercultural Business Communication (2015)Fostering Global Competence in International Business Students on a Latin American Campus (2021)Power/Knowledge: Selected Interviews and Other Writings 1972-1977 (1980)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Situated Learning (1991)Bilingualism with English As a “Second Language” and/or Broad Plurilingual Repertoires: A Swiss Point of View (2018)A simplest systematics for the organization of turn-taking for conversation (1974)The Business of Talk: Organizations in Action. (1995)Communities of Practice (1998)Attitudinal effects of mere exposure. (1968)10. ADVERTISING AS A SITE OF LANGUAGE CONTACT (2003)Emotions in Multiple Languages (2010)An introduction to functional grammar . 2nd edn. By M. A. K. Halliday London, Melbourne, & Auckland: Edward Arnold, 1994. Pp. XXXV, 434. (1995)Corpora in Applied Linguistics (2002)The Language of Evaluation (2005)
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  • 2013Business Languages for Intercultural and International Business Communication13 cited
  • 2016Language regime in the Swiss armed forces between institutional multilingualism, the dominance of German, English and Situated Plurilanguaging7 cited
  • 2019A Commentary on the Use of Simulated Settings in Business Communication Research7 cited
  • 2023Building trust in the transport sector during the pandemic4 cited
  • 2016Chapter 4. Visual manifestations of institutional multilingualism3 cited
  • 2021General Language Use, Language Proficiency and Language Attitudes as Predictors of Consumer Response to the Use of Spanish and English in Advertising in Chile and Mexico3 cited
  • 2016Chapter 3. From language regimes to multilingual practices in different settings1 cited
  • 2016Chapter 2. Power in the Implementation of Plurilingual Repertoires1 cited

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