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RESUMEN El presente articulo es producto de una investigacion, cuyo objetivo consistio identificar los factores de motivacion de los operarios del area de produccion de la empresa Baterias Willard. El diseno de investigacion fue transeccional descriptivo, la tecnica de recoleccion de datos fue la encuesta, la poblacion corresponde a los operarios del area de produccion de la empresa Baterias Willard ubicada en el municipio de Malambo. Los resultados obtenidos muestran que los factores motivacionales del 48% de los operarios del area de produccion de la empresa Baterias Willard corresponden a una motivacion extrinseca manifestada en el desempeno de una actividad ejercida a fin de obtener algun resultado o beneficio. Se concluyo que los operarios de la empresa Baterias Willard se encuentran motivados para realizar tareas y labores que sean estimulados por factores externos, mas que la motivacion interna o intrinseca. ABSTRACT This article is the result of research, whose objective was to identify the motivating factors for operators in the production area of the company Willard Batteries. The research design was descriptive transeccional, the data collection technique was the survey, and the population corresponds to the operators of the production area Willard Batteries Company located in the municipality of Malambo. The results show that the motivational factors of 48% of the workers in the production area of the company Willard Batteries correspond to an extrinsic motivation manifested in the performance of an activity performed in order to get some result or benefit. It was concluded that the company operators Willard Batteries are motivated to perform tasks and tasks that are stimulated by external factors rather than internal or intrinsic motivation.
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