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The manner in which former Australian Prime Minister R.G. Menzies highlighted the tenets of conservative philosophy in his speech titled 'Forgotten People' in 1942 during the war is analysed. Passages from the speech are considered to explain his focus on the 'forgotten' middle class people in society and his shift of emphasis from the economy to the home, women and individual aspirations and actions of people in order to subtly gain public support for the Liberal Party.
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