Article2016

Cultivating celebrity through public relations

9 citations0/0 files storedCelebrity Studies

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Public Relations and Crisis Communication Media Studies and Communication Consumer Behavior in Brand Consumption and Identification

Abstract

Although there has been an increase in research on celebrity, Turner (2010, p. 13) argues that there is not a ‘great deal of depth or variety in academic writing’. He believes that there needs to b...

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References

1992The image : a guide to pseudo-events in America 1992Communication as Culture: Essays on Media and Society 2018MANAGING PUBLIC RELATIONS 1999Communication Theory as a Field 1997Celebrity and power: fame in contemporary culture 1967Effective Public Relations 1998Managing public relations 1992Public relations: Strategies and tactics

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