The SPEED of Trust

Doris Mthembu · Keith D. Walker · Bob Bayles · Rebecca R. Merrill

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Leadership and Management in Organizations Customer Service Quality and Loyalty Social Capital and Networks

Abstract

In this book, Stephen M R Covey articulates why trust is so important. Inspiring trust holds the key to personal and professional success. When trust goes up, speed also goes up while cost comes down, producing what Covey calls, the trust dividend. On the other hand, when trust declines, things slow down and transaction costs go up. Covey outlines 13 behaviours that if practised consistently can increase trust.

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