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Articles : From B2C to B2B: Selling Korean Pop Music in the Age of New Social Media
5 references·16 citing·54 second hop
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this work references cited by second hop

References

  • 2009Social media: The new hybrid element of the promotion mix4,108 cited
  • 2005Hybridity and the rise of Korean popular culture in Asia557 cited
  • 2011Two hearts in three-quarter time: How to waltz the social media/viral marketing dance485 cited
  • 1995Melancholy gender—refused identification456 cited
  • 2010Bye-Bye Bundles: The Unbundling of Music in Digital Channels186 cited

Cited by

  • 2021Factors influencing K-pop artists' success on V live online video platform34 cited
  • 2021Collaborative consumption: An investigation into the secondary sneaker market34 cited
  • 2013Manufacturing Creativity: Production, Performance, and Dissemination of K-pop28 cited
  • 2019Genre conventions in K-pop: BTS’s ‘Dope’ music video26 cited
  • 2013Korean pop takes off! Social media strategy of Korean entertainment industry24 cited
  • 2018The rise and fall of Korean drama export to China: The history of state regulation of Korean dramas in China21 cited
  • 2013When Tourist Audiences Encounter Each Other: Diverging Learning Behaviors of K-pop Fans from Japan and Indonesia20 cited
  • 2020Unpacking K-pop in America: The Subversive Potential of Male K-pop Idols’ Soft Masculinity20 cited
  • 2014Global Production, Circulation, and Consumption of Gangnam Style17 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

  • 2015The South Korean Music Industry: A Literature Review16 cited
  • 2018How User‐centric Innovation is Affecting Stakeholder Marketing Strategies: Exploratory Findings from the Music Industry15 cited
  • 2013Envisaging the Sociocultural Dynamics of K-pop: Time/Space Hybridity, Red Queen's Race, and Cosmopolitan Striving13 cited
  • 2018Non-Korean consumers’ preferences on Korean popular music: A two-country study13 cited
  • 2017Mapping K-Pop Past and Present12 cited
  • 2014The New Korean Wave in China: Chinese Users' Use of Korean Popular Culture via the Internet12 cited
  • 2016The Secret to the Success of K-Pop12 cited