The Influence Model and Newspaper Business

Philip Meyer

60 citations0/0 files storedNewspaper Research Journal

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Journalism and Media Studies Media Studies and Communication Media Influence and Politics

Abstract

The influence model posits that newspaper content quality increases societal influence and news credibility. Both drive circulation and profitability. The link between credibility and circulation is supported with a sample of newspapers in communities supported by the Knight Foundation.

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2007The structure and function of communication in society 2004Searching for a Corporate Savior: The Irrational Quest for Charismatic CEOsSearching for a Corporate Savior: The Irrational Quest for Charismatic CEOs, by KhuranaRakesh. Princeton, NJ: Princeton University Press, 2002.

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