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One-step, two-step, or multi-step flow: The role of influencers in information processing and dissemination in online, interest-based publics
16 references·0 citing·35 second hop
One-step, two-step, or multi-step flow: The role of influencers in information processing and dissemination in online, interest-based publics (2012)One-step, two-step, or multi-step flow: T…Qualitative Case Studies (2024)Qualitative Case StudiesMANAGING PUBLIC RELATIONS (2018)MANAGING PUBLIC RELATIONSA Rhetoric of Motives (2017)A Rhetoric of MotivesProtecting Organization Reputations During a Crisis: The Development and Application of Situational Crisis Communication Theory (2007)Protecting Organization Reput…A 10-Year Retrospective of Research in Health Mass Media Campaigns: Where Do We Go From Here? (2006)A 10-Year Retrospective of Re…Why People Use Health Services (2005)Why People Use Health ServicesGatewatching: Collaborative Online News Production (2005)Gatewatching: Collaborative O…Toward a dialogic theory of public relations (2002)Toward a dialogic theory of p…Building dialogic relationships through the world wide web (1998)Building dialogic relationshi…Health Behavior and Health Education: Theory, Research, and Practice (1992)Health Behavior and Health Ed…Deciding What's News: A Study of CBS Evening News, NBC Nightly News, Newsweek, and Time (1979)Deciding What's News: A Study…The Strength of Weak Ties (1973)The Strength of Weak TiesThe Two-Step Flow of Communication: An Up-To-Date Report on an Hypothesis (1957)The Two-Step Flow of Communic…The “Gate Keeper”: A Case Study in the Selection of News (1950)The “Gate Keeper”: A Case Stu…The People's Choice (1945)The People's ChoiceThe Public and its Problems (1927)The Public and its ProblemsAn attributional theory of achievement motivation and emotion. (1985)An Attributional Theory of Motivation and Emotion (1986)The Handbook of Crisis Communication (2010)A Work‐In‐Process Literature Review: Incorporating Social Media in Risk and Crisis Communication (2011)Crises and Crisis Management: Integration, Interpretation, and Research Development (2016)Advances in Consumer Research (2025)The Psychology of Interpersonal Relations. (1958)Social Capital, Intellectual Capital, and the Organizational Advantage (1998)Social Capital: Prospects for a New Concept (2002)The Benefits of Facebook “Friends:” Social Capital and College Students’ Use of Online Social Network Sites (2007)The Interpersonal Theory of Psychiatry (2013)Diffusion of Innovations 1 (2019)A Theory of Cognitive Dissonance (1957)Historical Origins of the Health Belief Model (1974)Social Learning Theory and the Health Belief Model (1988)Perceived Behavioral Control, Self‐Efficacy, Locus of Control, and the Theory of Planned Behavior 1 (2002)A Theory of Cognitive Dissonance (2017)Defining Strategic Communication (2007)Poetics and Performances as Critical Perspectives on Language and Social Life (1990)Commensuration as a Social Process (1998)Rhetoric of Economics (1998)Mediating the Message: Theories of Influences on Mass Media Content (1995)The Handbook of Journalism Studies (2009)Social Media Use for News and Individuals' Social Capital, Civic Engagement and Political Participation (2012)International Norm Dynamics and Political Change (1998)The Institutional Dynamics of International Political Orders (1998)Varieties of Participation in Complex Governance (2006)AN ECOLOGICAL APPROACH TO CREATING ACTIVE LIVING COMMUNITIES (2005)Ecological models of health behavior. (2008)The Role of Behavioral Science Theory in Development and Implementation of Public Health Interventions (2010)Framing analysis: An approach to news discourse (1993)Comparing Media Systems (2004)An array of qualitative data analysis tools: A call for data analysis triangulation. (2007)Qualitative Research Designs (2007)A Typology for the Case Study in Social Science Following a Review of Definition, Discourse, and Structure (2011)
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References

  • 1973The Strength of Weak Ties40,446 cited
  • 1992Health Behavior and Health Education: Theory, Research, and Practice13,207 cited
  • 1927The Public and its Problems4,150 cited
  • 2024Qualitative Case Studies4,041 cited
  • 2007Protecting Organization Reputations During a Crisis: The Development and Application of Situational Crisis Communication Theory2,818 cited
  • 1979Deciding What's News: A Study of CBS Evening News, NBC Nightly News, Newsweek, and Time2,790 cited
  • 2005Why People Use Health Services2,327 cited
  • 2018MANAGING PUBLIC RELATIONS2,191 cited
  • 2017A Rhetoric of Motives2,061 cited
  • 1945The People's Choice1,732 cited
  • 1957The Two-Step Flow of Communication: An Up-To-Date Report on an Hypothesis1,547 cited
  • 1950The “Gate Keeper”: A Case Study in the Selection of News1,255 cited
  • 2002Toward a dialogic theory of public relations1,247 cited
  • 1998Building dialogic relationships through the world wide web1,235 cited
  • 2006A 10-Year Retrospective of Research in Health Mass Media Campaigns: Where Do We Go From Here?855 cited
  • 2005Gatewatching: Collaborative Online News Production

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