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What is the “Fear” in a Fear-Arousing Appeal?
2 references·0 citing·12 second hopsampled
What is the “Fear” in a Fear-Arousing Appeal? (1974)What is the “Fear” in a Fear-Arousing App…Findings and Theory in the Study of Fear Communications (1970)Findings and Theory in the St…Fifteen years of fear arousal: Research on threat appeals: 1953-1968. (1969)Fifteen years of fear arousal…The Functional Approach to the Study of Attitudes (1960)The Effects of Mass Communication (1962)TOWARD A MESSAGE-CENTERED THEORY OF PERSUASION: THREE EMPIRICAL INVESTIGATIONS OF LANGUAGE INTENSITY1 (1975)Behavioral Change in Earthquake Preparedness Due to Negative Threat Appeals: A Test of Protection Motivation Theory (1990)Communication And Persuasion (2017)Effectiveness of privacy assurance mechanisms in users' privacy protection on social networking sites from the perspective of protection motivation theory (2020)The organization of behavior. (1950)Generalized expectancies for internal versus external control of reinforcement. (1966)Unrealistic optimism about susceptibility to health problems (1982)Optimistic Biases About Personal Risks (1989)Attitude change: Multiple roles for persuasion variables. (1998)Handbook of Personality: Theory and Research (2008)
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References

  • 1970Findings and Theory in the Study of Fear Communications1,339 cited
  • 1969Fifteen years of fear arousal: Research on threat appeals: 1953-1968.294 cited

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