TÜRK TELEVİZYON DİZİLERİNİN KÜRESEL BAŞARISI: EVRENSEL İNSAN YAKLAŞIMI

Abstract

In this study, main reasons of success of Turkish television serials which are shown in many countries, especially in European, and in Asian, and in African countries in the world are searched and attractive and impressive components in production and in concept of Turkish serials are revealed. In the beginning, Turkey have not existed in international markets for a long time and began to comprehended and produce in international criterions and values recently. Turkish television serials mostly emulated imported productions but then Turkish serials changed into original productions. Turkish television serials are shown in more than 50 countries and are watched interestedly recently. Turkish television serials are shown in many countries which have different historical past and different cultures, and Turkish television serials include stories from Turkey but Turkish serials can attract interest and curiosity of all people with universal approaches. Turkish television serials are produced by Turkish crews from producer to director, and from technical crew to actors and have naturally Turkish impacts but stories and characters in epidodes include universal human samples and universal patterns which can be known and understood are shown. Turkish television serials influence the spectator not only via excitig stories but via their spiritual approaches. Turkey changed into from traditional structure to modern structure and from rural life urban life and meanwhile Turkish television production caught u global level which regards global view.

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