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An analysis of consumption behavior and consumption problem according to the digital convergence
2 references·0 citing·11 second hop
An analysis of consumption behavior and consumption problem according to the digital convergence (2016)An analysis of consumption behavior and c…A Study on The Influence of Convergence Benefit of Facebook Fan Page in Brand Attachment and Brand Commitment (2015)A Study on The Influence of C…Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Marketing in Hypermedia Compu…Self-efficacy: Toward a unifying theory of behavioral change. (1977)Self-efficacy: Toward a unifying theory of behavioral change. (1977)The theory of planned behavior (1991)Time Flies When You’re Having Fun: Cognitive Absorption and Beliefs About Information Technology Usage1 (2000)E-S-QUAL (2004)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)Possessions and the Extended Self (1988)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)A study on the Effect of Consumer Lifestyle on Brand Attitude, Brand Attachment influence upon Brand Loyalty (2016)Investigating Journal Citation Network with Centrality Measures in the Public Administration and Policy Field (2016)
this work references cited by second hop

References

  • 1996Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations5,628 cited
  • 2015A Study on The Influence of Convergence Benefit of Facebook Fan Page in Brand Attachment and Brand Commitment12 cited

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