Improving the Profitability of Retail Merchandising Decisions

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32 citations0/0 files storedJournal of Marketing

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Accounting and Organizational Management Supply Chain and Inventory Management Consumer Retail Behavior Studies

Abstract

Department stores in the United States have recently experienced a decline in corporate financial performance, particularly in the profitability of merchandising operations. The use of a refined version of the return-on-investment measure is suggested as a means of improving the financial performance of retail merchandising decisions. Results of a simulated experiment are reported indicating the positive effects on merchandising profitability of using the suggested return-on-investment decision criterion.

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1994Locus of Control, Machiavellianism, and Managerial Job Performance 2019Corporate social responsibility in marketing: a review of the state-of-the-art literature 1977Purchasing by Swedish grocery chains 2007Effect of strategy, structure and performance variables on store brand market share 1983Computers in Retailing 2002The strategic resource management (SRM) model revisited 1988Three Differential Variables and their Relation to Retail Strategy and Profitability

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