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The banana industry has been one of the countrie’s main economical engines; therefore, it’s indispensable the comprehension of its functioning, especially from the point of view of workers’ productivity and motivation. From the perspective of banana worker’s efficacy and efficiency perspective it is easier to understand interaction of productivity with the results obtained on agricultural exports. The approach of the present thesis is conducted towards the agricultural enterprise that exports overseas, the impact on acknowledgement of the company’s mission by the employees, the objectives to be reached, and how motivation towards results achievements are directly influenced by extrinsic motivation. In this sense, Management by Objectives (MBO) is a useful tool that propels performance towards organizational success. \nKey Words: Management by Objectives (MBO), productivity, motivation, banana industry, extrinsic rewards.
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