A Survey on the Current Sports Expenditure of University Students in Hengyang City

Wenhua Wang

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Sports and Physical Education Studies Physical Education and Sports Studies Sports Science and Education

Abstract

As a future force of social development,a major group of sports consumption.The university students'participation in sports consumption,which is beneficial to the development of college consumer market,and promoting and deepening the reform of college physical education.This paper has been analyzed the main factors of influencing their sports consumption after investigating and researching the Hengyang City 4 Consumption of university students by using questionnaire,interview and statistics.Finally,it listed out the effective countermeasures to develop the college sports consumption,helped students make an reasonable consumption,and offered an theory reference for how to form of their lifelong consumer behaviors.

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