Implications of Reverse Innovation for Socio-Economic Sustainability: A Case Study of Philips China

Juan Shan · Miqdad Ali Khan

29 citations0/0 files storedSustainability

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Innovation and Socioeconomic Development Business Strategies and Innovation Sustainability and Innovation in Business

Abstract

The idea of reverse innovation, local innovation happening in emerging markets for the global market, has gained much academic and managerial attention in recent years. The purpose of this study is to understand how reverse innovation has successfully diffused into the product and market development strategies at Philips Inc., a prominent multinational company (MNC) of the modern era. Furthermore, the study presents the success achieved by these innovations at both the domestic and global levels, along with their implications regarding socio-economic sustainability in emerging markets. In order to investigate the research questions, a case study of Philips China was conducted involving three product innovations that were found to be suitable examples of reverse innovation. After the study of extant literature on the topic, drawing from research databases, newspaper articles, and company press releases, five semi-structuredinterviews were conducted with key managers and a market practitioner to gain sufficient understanding for this exploratory study. Subsequent case analysis concludes that these innovations are examples of reverse innovation representing a new paradigm change in innovation flow. This flow of innovation from emerging markets to developed markets as confirmed by Corsi’s framework could potentially disrupt developed markets as well as contribute to ensure healthy living conditions for the population living in developing countries. If so, this represents a sustainable socio-economic change in-line with the United Nations' Sustainable Development Goal (SDG) of “ensuring healthy lives and promoting well-being for all at all ages.” This is relevant as Philips aspires to be a prominent private sector player in achieving the above-stated goal by defeating non-communicable disease and strengthening local healthcare systems.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 29 citations exist upstream.

References

1990Qualitative evaluation and research methods 2007Research Methods in Education 2011Reverse innovation, emerging markets, and global strategy 2002The Great Leap: Driving Innovation From the Base of the Pyramid 2011Frugal Innovation in Emerging Markets 2013How disruptive is frugal?2012Resource-constrained product development: Implications for green marketing and green supply chains 2009Resource-Constrained Innovation for Emerging Economies: The Case of the Indian Telecommunications Industry

Cited by

2018A literature-based review on potentials and constraints in the implementation of the sustainable development goals 2019SDGs and Innovation in the Business Context Literature Review 2024Pathways to sustainable entrepreneurship: Analysing drivers of sustainable entrepreneurial orientation 2021Millennial Consumers Perceptions on Luxury Goods: Capturing Antecedents for Brand Resonance in the Emerging Market Context 2021Is it possible to improve the international business action towards the sustainable development goals?

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

Imported from OpenAlex (CC0) — nothing here is generated.