Validating Volunteered Geographic Information: Can We Reliably Trace Visitors' Digital Footprints?

Abstract

Jason L. Stienmetz is earning his PhD in Business Administration at Temple University’s Fox School of Business. He is also a research coordinator at the Eric Friedheim Tourism Institute at the University of Florida. His research interests include tourism metrics, big data analytics, and smart tourism. Daniel R. Fesenmaier is a Professor in the Department of Tourism, Recreation and Sport Management, University of Florida and Director of the Eric Friedheim Tourism Institute. His main research and teaching interests focus on the use of information and the Internet in travel decisions, the use of information technology for tourism marketing and the development of knowledge-based systems for tourism marketing organizations. Dr. Fesenmaier is the author of a number of articles dealing with tourism marketing, advertising evaluation and information technology. He has co-edited five books and is co-founding editor of the international journal Tourism Analysis.

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