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ArticleTrends in retail pricing: A consumer perspective

Ian Seymour Yeoman2016

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Articlegreen2016

Trends in retail pricing: A consumer perspective

Ian Seymour Yeoman · Carol Wheatley · Una McMahon‐Beattie

8 citations·0/0 files stored·Journal of Revenue and Pricing Management

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Consumer Market Behavior and Pricing Consumer Behavior and Marketing Influence Consumer Retail Behavior Studies

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References

2015From Multi-Channel Retailing to Omni-Channel Retailing 2011Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps 2012Customer engagement, buyer‐seller relationships, and social media 2015Categorization of multiple channel retailing in Multi-, Cross-, and Omni‐Channel Retailing for retailers and retailing 2010Mobile Marketing in the Retailing Environment: Current Insights and Future Research Avenues 2010The effects of relationship quality and switching barriers on customer loyalty 2003Situational price sensitivity: the role of consumption occasion, social context and income 2015Perceived customer showrooming behavior and the effect on retail salesperson self-efficacy and performance

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Year2016

Typearticle

Published2016-06-03

VenueJournal of Revenue and Pricing Management

ISSN-L1476-6930

Languageen

Citations8

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1057/rpm.2016.35

openalex_workW2476483249

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