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Advances in optimum experimental design for conjoint analysis and discrete choice models
16 references·0 citing·35 second hop
Advances in optimum experimental design for conjoint analysis and discrete choice models (2004)Advances in optimum experimental design f…Advances in Consumer Research (2025)Advances in Consumer ResearchThe Importance of Utility Balance in Efficient Choice Designs (1996)The Importance of Utility Bal…Bayesian Experimental Design: A Review (1995)Bayesian Experimental Design:…Efficient Experimental Design with Marketing Research Applications (1994)Efficient Experimental Design…Optimal design of experiments (1993)Optimal design of experimentsConjoint Analysis in Marketing: New Developments with Implications for Research and Practice (1990)Conjoint Analysis in Marketin…Discrete Choice Analysis: Theory and Application to Travel Demand. (1987)Discrete Choice Analysis: The…Design and Analysis of Simulated Consumer Choice or Allocation Experiments: An Approach Based on Aggregate Data (1983)Design and Analysis of Simula…Conjoint Analysis in Consumer Research: Issues and Outlook (1978)Conjoint Analysis in Consumer…The structure of random utility models (1977)The structure of random utili…Theory of optimal experiments (1972)Theory of optimal experimentsConjoint Measurement for Quantifying Judgmental Data (1971)Conjoint Measurement for Quan…Simultaneous conjoint measurement: A new type of fundamental measurement (1964)Simultaneous conjoint measure…Individual Choice Behavior (1962)Individual Choice BehaviorOptimum Experimental Designs (1959)Optimum Experimental DesignsDesign of Experiments (1936)Design of ExperimentsApplied Statistical Decision Theory (1962)Design and Analysis of Computer Experiments (1989)Kriging metamodeling in simulation: A review (2007)Response surface methodology (2010)Information-Theoretic Regret Bounds for Gaussian Process Optimization in the Bandit Setting (2012)Conditional logit analysis of qualitative choice behavior (1972)Elimination by aspects: A theory of choice. (1972)Using Choice Experiments to Value the Environment (1998)Discrete Choice Methods and their Applications to Short Term Travel Decisions (1999)Contemporary Guidance for Stated Preference Studies (2017)Task complexity and contingent processing in decision making: An information search and protocol analysis (1976)Determining the Appropriate Response to Evidence of Public Concern: The Case of Food Safety (1992)Consumer Trade-Offs and the Evaluation of Services (1995)Forecasting new product penetration with flexible substitution patterns (1998)Theory and Methods of Scaling (1958)Decisions with Multiple Objectives: Preferences and Value Tradeoffs. (1994)Handbook on Constructing Composite Indicators (2005)Handbook on Constructing Composite Indicators: Methodology and User Guide (2008)Handbook of mathematical psychology: I. (1963)The Rasch measurement model in rheumatology: What is it and why use it? When should it be applied, and what should one look for in a Rasch paper? (2007)Conducting Discrete Choice Experiments to Inform Healthcare Decision Making (2008)Topological methods in cardinal utility theory (2008)THE DESIGN OF OPTIMUM MULTIFACTORIAL EXPERIMENTS (1946)Observational Study of Behavior: Sampling Methods (1974)Effect size, confidence interval and statistical significance: a practical guide for biologists (2007)How the built environment affects physical activity (2002)UrbanSim: Modeling Urban Development for Land Use, Transportation, and Environmental Planning (2002)Examining the Impacts of Residential Self‐Selection on Travel Behaviour: A Focus on Empirical Findings (2009)Global sensitivity analysis using polynomial chaos expansions (2007)An interactive activation model of context effects in letter perception: I. An account of basic findings. (1981)Discrete Choice Methods with Simulation (2001)Risk Aversion and Incentive Effects (2002)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Bibliometric Methods in Management and Organization (2014)
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References

  • 2025Advances in Consumer Research13,264 cited
  • 1987Discrete Choice Analysis: Theory and Application to Travel Demand.5,542 cited
  • 1936Design of Experiments4,949 cited
  • 1978Conjoint Analysis in Consumer Research: Issues and Outlook3,184 cited
  • 1990Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice2,692 cited
  • 1962Individual Choice Behavior2,469 cited
  • 1972Theory of optimal experiments2,093 cited
  • 1964Simultaneous conjoint measurement: A new type of fundamental measurement2,008 cited
  • 1995Bayesian Experimental Design: A Review1,846 cited
  • 1977The structure of random utility models1,732 cited
  • 1993Optimal design of experiments1,539 cited
  • 1983Design and Analysis of Simulated Consumer Choice or Allocation Experiments: An Approach Based on Aggregate Data1,397 cited
  • 1971Conjoint Measurement for Quantifying Judgmental Data1,347 cited
  • 1996The Importance of Utility Balance in Efficient Choice Designs1,101 cited
  • 1959Optimum Experimental Designs804 cited
  • 1994Efficient Experimental Design with Marketing Research Applications

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