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Introduction in marketing
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Introduction in marketing (2013)Introduction in marketingIntegrated Marketing Strategies and Performance of Hospitality Firms Amidst the COVID-19 Pandemic (2021)Integrated Marketing Strategi…Firm Resources and Sustained Competitive Advantage (1991)Marketing communications : an integrated approach (1998)Firm resources and sustained competitive advantage (2004)
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  • 2021Integrated Marketing Strategies and Performance of Hospitality Firms Amidst the COVID-19 Pandemic12 cited

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