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The axiological aspect of idealized cognitive models
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The axiological aspect of idealized cognitive models (1990)The axiological aspect of idealized cogni…The evaluative palette of verbal irony (2014)The evaluative palette of ver…The teaching of metaphor in the advertising discourse of business newspapers (2001)The teaching of metaphor in t…Women, Fire, and Dangerous Things: What Categories Reveal about the Mind (1988)The contemporary theory of metaphor (1993)Metaphors We Live By (2003)Causes of terminological variation (2022)Politeness (1987)Longman Grammar of Spoken and Written English (2000)Beyond sarcasm: The metalanguage and structures of mock politeness (2015)Academics vs. American scriptwriters vs. academics: A battle over the etic and emic “sarcasm” and “irony” labels (2016)Principles of Pragmatics (2016)Figuring out Figuration (2022)
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  • 2014The evaluative palette of verbal irony133 cited
  • 2001The teaching of metaphor in the advertising discourse of business newspapers37 cited

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