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International Business Strategy in Emerging Country Markets: The Institutional Network Approach
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International Business Strategy in Emerging Country Markets: The Institutional Network Approach (2007)International Business Strategy in Emergi…Customer segmentation: The concepts of trust, commitment and relationships (2007)Customer segmentation: The co…The Commitment-Trust Theory of Relationship Marketing (1994)The Behavioral Consequences of Service Quality (1996)Evolving to a New Dominant Logic for Marketing (2003)Customer attribution of service failure and its impact in social commerce environment (2014)
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  • 2007Customer segmentation: The concepts of trust, commitment and relationships37 cited

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