GOALS, OBJECTIVES, AND PROBLEMS OF CORPORATE GEOGRAPHY

Abstract

The transnationalization of the world economy and the emergence of a powerful constellation of TNCs is one of the most significant phenomena of the globalization era, requiring an interdisciplinary approach in the study. At the same time, it is a deeply geographical process, which necessitates the creation of a new research and educational field within human geography namely – the corporate geography. The article sums up relevance, novelty, scientific and practical significance of the foundation of corporate geography, its methodological research principles, the main goal and tasks, opportunities and directions of implementation of its functions (information, research, philosophical, educational, and applied) as an independent sphere of scientific knowledge. The present features of the conceptual and terminological apparatus, principles, methods and approaches to the study of corporate geography are specified; also short and long-term development objectives as well as the most topical problems are discussed.

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