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Beyond the Usefulness of Branded Applications: Insights from Consumer–Brand Engagement and Self‐construal Perspectives
16 references·4 citing·37 second hop
Beyond the Usefulness of Branded Applications: Insights from Consumer–Brand Engagement and Self‐construal Perspectives (2016)Beyond the Usefulness of Branded Applicat…Customer Engagement (2011)Customer EngagementRethinking individualism and collectivism: Evaluation of theoretical assumptions and meta-analyses. (2002)Rethinking individualism and …Understanding Information Systems Continuance: An Expectation-Confirmation Model1 (2001)Understanding Information Sys…Accounting for common method variance in cross-sectional research designs. (2001)Accounting for common method …A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)A Theoretical Extension of th…Issues and opinion on structural equation modeling (1998)Issues and opinion on structu…The Measurement of Independent and Interdependent Self-Construals (1994)The Measurement of Independen…Extrinsic and Intrinsic Motivation to Use Computers in the Workplace 1 (1992)Extrinsic and Intrinsic Motiv…Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)Culture and the Self: Implica…Assessing Construct Validity in Organizational Research (1991)Assessing Construct Validity …Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Perceived Usefulness, Perceiv…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …Rediscovering the Social Group: A Self‐Categorization Theory (1987)Rediscovering the Social Grou…Self-Reports in Organizational Research: Problems and Prospects (1986)Self-Reports in Organizationa…Research in Organizational Behavior (1984)Research in Organizational Be…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…Determinants of continuous usage intention of branded apps in omni-channel retail environment: comparison between experience-oriented and transaction-oriented apps (2024)Determinants of continuous us…Assessing the effectiveness of OTT services, branded apps, and gamified loyalty giveaways on mobile customer churn in the telecom industry: A machine-learning approach (2024)Assessing the effectiveness o…Understanding Key Factors Motivating Customers to Purchase Brands via Brand Apps: A Service Dominant Logic Perspective (2021)Understanding Key Factors Mot…Scrutinizing the efficacy of branded apps quality to counter counterfeiting and restore trust in M-Commerce (2021)Scrutinizing the efficacy of …Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-efficacy mechanism in human agency. 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this work references cited by second hop

References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology68,271 cited
  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 2000A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies22,991 cited
  • 1991Culture and the Self: Implications for Cognition, Emotion, and Motivation21,977 cited
  • 1986Self-Reports in Organizational Research: Problems and Prospects17,092 cited
  • 1984Research in Organizational Behavior10,806 cited
  • 2001Understanding Information Systems Continuance: An Expectation-Confirmation Model18,741 cited
  • 2001Accounting for common method variance in cross-sectional research designs.8,464 cited
  • 1987Rediscovering the Social Group: A Self‐Categorization Theory8,091 cited
  • 1991Assessing Construct Validity in Organizational Research6,615 cited
  • 1992Extrinsic and Intrinsic Motivation to Use Computers in the Workplace 16,231 cited
  • 2002Rethinking individualism and collectivism: Evaluation of theoretical assumptions and meta-analyses.5,751 cited
  • 1998Issues and opinion on structural equation modeling4,577 cited

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  • 2011Customer Engagement3,657 cited
  • 1994The Measurement of Independent and Interdependent Self-Construals3,604 cited
  • Cited by

    • 2021Understanding Key Factors Motivating Customers to Purchase Brands via Brand Apps: A Service Dominant Logic Perspective10 cited
    • 2024Assessing the effectiveness of OTT services, branded apps, and gamified loyalty giveaways on mobile customer churn in the telecom industry: A machine-learning approach9 cited
    • 2021Scrutinizing the efficacy of branded apps quality to counter counterfeiting and restore trust in M-Commerce7 cited
    • 2024Determinants of continuous usage intention of branded apps in omni-channel retail environment: comparison between experience-oriented and transaction-oriented apps7 cited