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Merlin : A Marketing Simulation (CD) · Study

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ArticleMerlin : A Marketing Simulation (CD)

Philip H. Anderson2007

Article2007

Merlin : A Marketing Simulation (CD)

Philip H. Anderson

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Management and Marketing Education Marketing and Advertising Strategies Educational Games and Gamification

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2014Consistency of Participant Simulation Performance across Simulation Games of Growing Complexity 2009MARKETING SIMULATION GAME DECISION MAKING EXPERIENCE AND ITS IMPACT ON INDECISIVENESS AMONG INTRODUCTORY MARKETING STUDENTS

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Year2007

Typearticle

Published2007-11-13

Languageen

Citations11

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ShelfManagement and Marketing Education

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openalex_workW2565253102

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