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Summary The paper gives a background on viticulture and wine making in South Africa before outlining post-apartheid developments in the supply and demand side of the wine industry. Against a sketch of recent tourism patterns in the Western Cape Province and especially the Winelands the linkage between wine and tourism is investigated by a closer look to the South African wine capital Stellenbosch and the Stellenbosch Wine Route. A new trend in wine tourism is highlighted by a case study of the hybrid wine and tourism developments at Spier Resort.
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