International Competitiveness: Empirical Findings from SME Service Firms

Nicole E. Coviello · Pervez Nasim Ghauri · Kristina A-M. Martin

100 citations0/0 files storedJournal of International Marketing

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International Business and FDI Innovation and Knowledge Management Global Trade and Competitiveness

Abstract

This article extends Buckley, Pass, and Prescott (1988, 1990, 1992) by using case research to examine factors contributing to international competitiveness, in the context of SME software developers and engineering consultants. The results indicate that universal prescriptions of international competitiveness measures are inappropriate. Implications are drawn for research and practice.

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1984Case Study Research: Design and Methods 1991Case Study Research: Design and Methods 1977The Internationalization Process of the Firm—A Model of Knowledge Development and Increasing Foreign Market Commitments 1985Competitive advantage, creating and sustaining superior performance 1990The Mechanism of Internationalisation 1994Explaining the formation of international new ventures: The limits of theories from international business research 1985Case Research in Marketing: Opportunities, Problems, and a Process 1992On the Relationship Between Firm Size and Export Intensity

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2006SME retailer internationalisation: case study evidence from British retailers 2013Cross-border acquisition in services: Comparing ownership choice of developed and emerging economy MNEs in India 2009An investigation into the initial barriers to internationalization 2005Determinants of export performance across service types: a conceptual model 2010Issues faced by SMEs in the internationalization process: results from Fiji and Samoa

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