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• 2015Facebook advertising’s influence on intention-to-purchase and purchase amongst Millennials378 cited
• 2017Brands that do good: insight into social brand equity56 cited
• 2006Exploring challenges to transformational leadership communication about employment equity54 cited
• 2011Leadership Influences on Turnover Intentions of Academic Staff in Tertiary Institutions in Zimbabwe42 cited
• 2016Media, Race and Capital: A Decolonial Analysis of Representation of Miners’ Strikes in South Africa38 cited
• 2016The psychometric properties of a workplace boredom scale (DUBS) within the South African context32 cited
• 2011The unique factors affecting employee performance in non-profit organisations26 cited
• 2011Political posturing and the need for peace journalism in South Africa: The case of Julius Malema22 cited
• 2006STRATEGIC INTEGRATED COMMUNICATION IMPLEMENTATION: TOWARDS A SOUTH AFRICAN CONCEPTUAL MODEL21 cited
• 2016Awareness towards Peace Journalism among Foreign Correspondents in Africa18 cited
• 2014One journalist, two roles: What happens when journalists also work as media coordinators?15 cited
• 2007Whistle blowing and whistle blower protection in the South African public sector12 cited
• 2003Managing financial communication : towards a conceptual model12 cited