Engaging the Public at a Science Festival

Abstract

Theoretically and methodologically sound research on the reach and impact of public engagement practices continues to lag behind. Using the 2015 Wisconsin Science Festival as context, we empirically investigate the impacts of a public engagement activity about a nascent and controversial scientific issue, human gene editing. Overall, we find the panel increased participants’ understanding of the complexities of human gene editing, as demonstrated by increases in knowledge and the moral acceptability of the technology among respondents, as well as the associated risk and benefit perceptions. Practical and theoretical implications for science festivals and public engagement with science activities are discussed.

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