As a road map for a structural transformation of socially and ecologically self-destructive consumer societies, the paradigm ofsustainabilityis increasingly regarded as a spent force. Yet, its exhaustion seems to coincide with the rebirth of several ideas reminiscent of earlier, more radical currents of eco-political thought: liberation from capitalism, consumerism and the logic of growth. May the exhaustion of the sustainability paradigm finally re-open the intellectual and political space for the big push beyond the established socio-economic order? Looking from the perspective of social and eco-political theory, this article argues that the new narratives (and social practices) of postcapitalism, degrowth and post-consumerism cannot plausibly be read as signalling a new eco-political departure. It suggests that beyond the exhaustion of the sustainability paradigm, we are witnessing, more than anything, the further advancement of thepolitics of unsustainability– and that in this politics the new narratives of hope may themselves be playing a crucial role.
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