의복 이미지 유형과 디자인 요소와의 관계

Abstract

The purpose of the study is to show concretely the design features due to clothes image after classifying the clothes image, examining relations between clothes images and design factors. Samples of the study were 507 female university students. Materials of the study were 309 slide films using the spring and fall issues of magazines and catalogues in 1996 and 1997. SAS PC was used to analyze materials, and finally principle component analysis, the analysis by quantification theory 1. The results of the study were as follows. The most important images of clothes were fashion, dignity, activation and simplicity. In the relationship between the main image and item factor, one-piece, jumper, half- coat, culotte skirt, pantaloons and slim pants had an important effect on the fashion image while two-piece, jacket, blouse. straight pants had an effect on the dignity image, and three-piece. T-shirt, shirt-vest, pantaloons, normal pants, culotte skirt and gather skirt strengthen active image. In the relationship between the main image and silhouette. X-silhouette fitting upper and lower clothes, upper clothes having waist line or hip bone length and mini-skirt were the factors that raised fashion image. And in the A-, X-, Y-silhouette having normal fit upper clothes, below the knee length skirt and the upper clothes below the hip line were main factors in dignity image. And H-silhouette, big size sleeves, mini-skirt, the upper clothes below hip line were the factors that strengthened the active image. In the relationship between fashion image and detailed factors, roll, stand and sports collar, set-in and shirt sleeves having 5-rate and long sleeves strengthened fashion image, And flat, tailored collar, boat and high neckline and bow detail, set-in sleeve had an important effect on the dignity image. And shirt collar, boat and V-neckline, shirt, dolman and 7-rate sleeves were the factors that raise active image.

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