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‘Brandspeak’: Metaphors and the rhetorical construction of internal branding
16 references·0 citing·46 second hop
‘Brandspeak’: Metaphors and the rhetorical construction of internal branding (2017)‘Brandspeak’: Metaphors and the rhetorica…Critical Discourse Analysis (2011)Critical Discourse AnalysisA Method for Linguistic Metaphor Identification (2010)A Method for Linguistic Metap…Precarious Work, Insecure Workers: Employment Relations in Transition (2009)Precarious Work, Insecure Wor…Democracy and Other Neoliberal Fantasies (2009)Democracy and Other Neolibera…MIP: A Method for Identifying Metaphorically Used Words in Discourse (2007)MIP: A Method for Identifying…Corpus Approaches to Critical Metaphor Analysis (2004)Corpus Approaches to Critical…Semiotics: The Basics (2003)Semiotics: The BasicsAnalysing Discourse (2003)Analysing DiscourseIdentity Regulation as Organizational Control: Producing the Appropriate Individual (2002)Identity Regulation as Organi…Reflexive methodology - new vistas for qualitative research (2001)Reflexive methodology - new v…Nonstandard Employment Relations: Part-time, Temporary and Contract Work (2000)Nonstandard Employment Relati…Brands and brand equity: definition and management (2000)Brands and brand equity: defi…The employer brand (1996)The employer brandSTRENGTH IS IGNORANCE; SLAVERY IS FREEDOM: MANAGING CULTURE IN MODERN ORGANIZATIONS* (1993)STRENGTH IS IGNORANCE; SLAVER…Discourse dynamics: critical analysis for social and individual psychology (1992)Discourse dynamics: critical …Paradigms, Metaphors, and Puzzle Solving in Organization Theory (1980)Paradigms, Metaphors, and Puz…From Etymology to Pragmatics (1990)Corpus, Concordance, Collocation (1992)Metaphors We Live By (2003)The Paradox of Metaphor: Why We Need a Three-Dimensional Model of Metaphor (2008)Evaluating Conceptual Metaphor Theory (2011)Studies in Ethnomethodology. (1968)The Case for Qualitative Research (1980)THE HUMAN SIDE OF ENTERPRISE (1985)Putting Consumer Experience Back into Consumer Research: The Philosophy and Method of Existential-Phenomenology (1989)Studying Information Technology in Organizations: Research Approaches and Assumptions (1991)Principles of Scientific Management, The (2015)A Theory of Social Comparison Processes (1954)The consequences of modernity (1990)Misery Loves Companies: Rethinking Social Initiatives by Business (2003)Review : A Review of Culture in Information Systems Research: Toward a Theory of Information Technology Culture Conflict1 (2006)GENERATING RESEARCH QUESTIONS THROUGH PROBLEMATIZATION. (2011)The Presentation of Self in Everyday Life (2023)The Economic Institutions of Capitalism (1987)Bowling alone (2000)Bowling alone: the collapse and revival of American community (2000)Alternative Work Arrangements: Two Images of the New World of Work (2017)Digital labour and development: impacts of global digital labour platforms and the gig economy on worker livelihoods (2017)Agony and Ecstasy in the Gig Economy: Cultivating Holding Environments for Precarious and Personalized Work Identities (2018)Institutionalized Organizations: Formal Structure as Myth and Ceremony (1977)Organizational culture and leadership (1993)Situated Learning: Legitimate Peripheral Participation. (1994)Beyond Neopositivists, Romantics, and Localists: A Reflexive Approach to Interviews in Organizational Research (2003)Managing Managerial Identities: Organizational Fragmentation, Discourse and Identity Struggle (2003)Identification in Organizations: An Examination of Four Fundamental Questions (2008)How Computers Have Changed the Wage Structure: Evidence from Microdata, 1984-1989 (1993)Firms' Use of Outside Contractors: Theory and Evidence (1996)The Utilization of Contingent Work, Knowledge Creation, and Competitive Advantage (1998)Flexible Firms and Labor Market Segmentation (2003)Classifying Work in the New Economy (2012)The Presentation of Self in Everyday Life. (1956)The Structure of Scientific Revolutions (1963)The contemporary theory of metaphor — now new and improved! (2011)How to do Linguistics with R (2015)“Not Soldiers but Fire-fighters” – Metaphors and Covid-19 (2020)Choose Your Method: A Comparison of Phenomenology, Discourse Analysis, and Grounded Theory (2007)Geographies of toponymic inscription: new directions in critical place-name studies (2009)From Use to Effective Use: A Representation Theory Perspective (2012)Peripheral Vision (2005)Barriers to Integrating Quantitative and Qualitative Research (2007)The Business Model in Practice and its Implications for Entrepreneurship Research (2009)Metaphor Scenarios in Public Discourse (2005)
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References

  • 2003Analysing Discourse6,226 cited
  • 2009Precarious Work, Insecure Workers: Employment Relations in Transition2,994 cited
  • 2002Identity Regulation as Organizational Control: Producing the Appropriate Individual2,524 cited
  • 2007MIP: A Method for Identifying Metaphorically Used Words in Discourse2,166 cited
  • 2004Corpus Approaches to Critical Metaphor Analysis1,850 cited
  • 2003Semiotics: The Basics1,742 cited
  • 2000Nonstandard Employment Relations: Part-time, Temporary and Contract Work1,595 cited
  • 1980Paradigms, Metaphors, and Puzzle Solving in Organization Theory1,409 cited
  • 2010A Method for Linguistic Metaphor Identification1,379 cited
  • 1993STRENGTH IS IGNORANCE; SLAVERY IS FREEDOM: MANAGING CULTURE IN MODERN ORGANIZATIONS*1,321 cited
  • 1996The employer brand1,246 cited
  • 2011Critical Discourse Analysis1,058 cited
  • 2001Reflexive methodology - new vistas for qualitative research952 cited
  • 2009Democracy and Other Neoliberal Fantasies855 cited
  • 2000Brands and brand equity: definition and management725 cited
  • 1992Discourse dynamics: critical analysis for social and individual psychology

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