Innovative Production of Polyvinychloride on the Basis of Vertical Integration of Business and Cluster Organisation

Abstract

The paper presents the results of the research of the world and Russian market of polyvinyl chloride (PVC), a comparative assessment is made and the similarities and differences of these segments at the present have been identified. The theoretical possibility of considerable prospects of the development of domestic production of PVC is justified, ensure that it can achieve import substitution and export substitutionof this product in Russia. Based on the theoryof value chains and cluster organization of the enterprises of coal and chemical industries, ferrous metallurgy and other enterprises of Kuzbass have been proposed new technological solutions for the production of PVC, taking into account regional features of naturalresource base and capacity of national and world markets. It is established that the organization of production of PVC, using coal chemistry technology can be a promising growth point for the business of the Kemerovo region, will help to diversify the coal industry, to expand its product structure and export potential of the region, increase its competitiveness.

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