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Publicidad emocional. Estrategias creativas · Study

WorkPublicidad emocional. Estrategias creativas

Ma Teresa Delgado Brull2007

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Workdiamond2007

Publicidad emocional. Estrategias creativas

Ma Teresa Delgado Brull

28 citations·0/0 files stored·Questiones Publicitarias

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Advertising and Communication Studies Marketing and Advertising Strategies Literature, Culture, and Aesthetics

Abstract

Belén López Vázquez, Madrid,ESIC Editorial, 2007

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1970Analysis of values and communication of the Responsible Brands. Corporate Brand strategies for sustainability 2019Effective communication models in advertising campaigns. A strategic analysis in the search for effectiveness 2021Medios de comunicación públicos y participación ciudadana 2019Modelos de comunicación eficaces en las campañas de publicidad. Un análisis estratégico para la búsqueda de la eficacia 2021Visão do Setor Supermercadista em Relação aos Produtos com Registro da Indicação de Procedência dos Vales da Uva Goethe

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Year2007

Typeother

Published2007-07-31

VenueQuestiones Publicitarias

ISSN-L1133-6870

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Citations28

Files0 public / 0

ShelfAdvertising and Communication Studies

Identifiers

doi10.5565/rev/qp.291

openalex_workW2771340089

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