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Reinventar la publicidad · Study

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ArticleReinventar la publicidad

Juan Carlos Rodríguez Centeno1994

Article1994

Reinventar la publicidad

Juan Carlos Rodríguez Centeno

14 citations·0/0 files stored·Dialnet (Universidad de la Rioja)

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Advertising and Communication Studies Marketing and Advertising Strategies Literature, Culture, and Aesthetics

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2010Los anunciantes españoles y el nuevo contexto de comunicación: una aproximación cualitativa 2017La publicidad y su responsabilidad social / Advertising and its social responsibility 2018La responsabilidad social de los stakeholders en la publicidad: necesidad de un compromiso ético en la industria publicitaria

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Year1994

Typearticle

Published1994-01-01

VenueDialnet (Universidad de la Rioja)

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Citations14

Files0 public / 0

ShelfAdvertising and Communication Studies

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openalex_workW2772928575

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