Internet of Things and Social Media: Tools of a Successful Information Organization

Abstract

Information technology represents a conglomerate of microelectronics, computers, telecommunications and software, which enable input, processing and distribution of information.It is the fundamental tool of many organizations' strategies and key factor that enable their efficient work and their competitiveness in the market.Modern organizations are so dependent on information processes, flow of information and the application of modern technologies that we can legitimately call them "information organizations".These organizations arise from the traditional ones by application of business processes reengineering and they introduce the new principle of the communication range instead of the classic principle of the control range.Technology of the Internet of Things and communication through social media are two exciting new directions, that can contribute to more successful collection and management of data, important for the organization.Organizations need to adapt to these new technologies for an effective approach to creating, sharing, and analysing information.This paper emphasises the benefit that inclusion of these new technologies brings to the information organization and the potential need for organizational adaptation to the new reality.

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