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Price framing literature: Past, present, and future
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Price framing literature: Past, present, and future (2017)Price framing literature: Past, present, …When do amount‐off discounts result in more positive consumer responses? Meta‐analytic evidence (2021)When do amount‐off discounts …Promotional Framing of Green Products: Mediating Role of Sale Proneness (2019)Promotional Framing of Green …Are Nine-Ending Prices Equally Influential in Eastern Culture for Pricing Green Products? (2017)Are Nine-Ending Prices Equall…Prospect Theory: An Analysis of Decision under Risk (1979)Prospect theory: An analysis of decision under risk (1988)False-Positive Psychology (2011)Mental Accounting and Consumer Choice (1985)Choices, Values, and Frames (2013)Agile Agriculture Supply Chain Management (AASCM) for Managing Shifting Consumer Food Preferences: Framework Development Using Grounded Theory Approach (2022)Advances in Consumer Research (2025)The Framing of Decisions and the Psychology of Choice (1981)Introduction to Meta‐Analysis (2009)
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  • 2021When do amount‐off discounts result in more positive consumer responses? Meta‐analytic evidence16 cited
  • 2019Promotional Framing of Green Products: Mediating Role of Sale Proneness11 cited
  • 2017Are Nine-Ending Prices Equally Influential in Eastern Culture for Pricing Green Products?8 cited

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