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Recent Developments in Conceptual Profiling · Study

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ChapterRecent Developments in Conceptual Profiling

David M.H. Thomson2018

Chapter2018

Recent Developments in Conceptual Profiling

David M.H. Thomson · Toby Coates

10 citations·0/0 files stored·Elsevier eBooks

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Consumer Behavior in Brand Consumption and Identification Consumer Behavior and Marketing Influence Color perception and design

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References

2003A perspective on judgment and choice: Mapping bounded rationality.1997Dimensions of Brand Personality 1992Determining the Appropriate Response to Evidence of Public Concern: The Case of Food Safety 2006Best–worst scaling: What it can do for health care research and how to do it 2005Some probabilistic models of best, worst, and best–worst choices 2015Multisensory Flavor Perception 2005Are You Selling the Right Colour? A Cross‐cultural Review of Colour as a Marketing Cue 2008The Best–Worst Scaling Approach: An Alternative to Schwartz's Values Survey

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Year2018

Typechapter

Published2018-01-01

VenueElsevier eBooks

Languageen

Citations10

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

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doi10.1016/b978-0-08-102089-0.00012-1

openalex_workW2793675587

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