SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
The Psychology of Colour Influences Consumers’ Buying Behaviour – A Diagnostic Study
7 references·0 citing·31 second hop
The Psychology of Colour Influences Consumers’ Buying Behaviour – A Diagnostic Study (2017)The Psychology of Colour Influences Consu…Judgment is not color blind: The impact of automatic color preference on product and advertising preferences (2013)Judgment is not color blind: …The impact of color traits on corporate branding (2010)The impact of color traits on…Accelerating structured consumer‐driven package design (2010)Accelerating structured consu…The emotional connotations of color: A qualitative investigation (2008)The emotional connotations of…Relationship between color and emotion: A study of college students. (2004)Relationship between color an…A Note on Adults' Color–Emotion Associations (1996)A Note on Adults' Color–Emoti…Children's Emotional Associations with Colors (1994)Children's Emotional Associat…Manual for the State-Trait Anxiety Inventory (1970)Basic color terms: their universality and evolution. By Brent Berlin and Paul Kay. Berkeley & Los Angeles: University of California Press, 1969. Pp. xi, 178. $8.50. (1973)Semi-Structured Interviewing and Qualitative Analysis (1995)Fertile Green (2012)Is red the colour of danger? Testing an implicit red–danger association (2014)The influence of color on student emotion, heart rate, and performance in learning environments (2015)Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice (1990)Food Packaging: Principles and Practice (1992)Brand salience of OTC pharmaceuticals through package appearance (2012)The role of background color, interletter spacing, and font size on preferences in the digital presentation of a product (2014)PRODUCT DESIGN AND DEVELOPMENT (2018)Packaging design elements and consumers' decision to buy from the Web: A cause and effect decision‐making model (2019)Pink or blue: Environmental gender stereotypes in the first two years of life (1990)Learning What Feelings to Desire: Socialization of Ideal Affect Through Children's Storybooks (2006)The impact of colour on Website appeal and users’ cognitive processes (2010)Focus Groups: A Practical Guide for Applied Research (1989)Handbook of Qualitative Research (1994)Qualitative Data Analysis: An Expanded Sourcebook (1994)Corporate identity in interior design (2016)Implicit social cognition: Attitudes, self-esteem, and stereotypes. (1995)Measuring individual differences in implicit cognition: The implicit association test. (1998)Measuring individual differences in implicit cognition: The implicit association test. (1998)What We Know about Consumers’ Color Perception (2014)Dark is durable, light is user‐friendly: The impact of color lightness on two product attribute judgments (2019)Food packaging and the color red: How negative cognitive associations influence feelings of guilt (2021)Interior Design Reference Manual (1992)Romantic red: Red enhances men's attraction to women. (2008)Colour appeal in website design within and across cultures: A multi-method evaluation (2009)Emotional design in multimedia learning: Effects of shape and color on affect and learning (2013)Color-in-Context Theory (2012)The Effect of Red Background Color on Willingness-to-Pay: The Moderating Role of Selling Mechanism (2012)
this work references cited by second hop

References

  • 2004Relationship between color and emotion: A study of college students.588 cited
  • 1994Children's Emotional Associations with Colors368 cited
  • 1996A Note on Adults' Color–Emotion Associations341 cited
  • 2008The emotional connotations of color: A qualitative investigation255 cited
  • 2010Accelerating structured consumer‐driven package design75 cited
  • 2010The impact of color traits on corporate branding59 cited
  • 2013Judgment is not color blind: The impact of automatic color preference on product and advertising preferences48 cited

Cited by

No citing works inside the corpus for this window.

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work