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Drawing and Verifying Conclusions
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Drawing and Verifying Conclusions (2012)Drawing and Verifying ConclusionsCross-border marketing ecosystem orchestration: A conceptualization of its determinants and boundary conditions (2021)Cross-border marketing ecosys…Gamification of Older Adults’ Physical Activity: An Eight-Week Study (2018)Gamification of Older Adults’…The Discovery of Grounded Theory: Strategies for Qualitative Research. (1968)Basics of qualitative research : techniques and procedures for developing grounded theory (1998)Constructing grounded theory : a practical guide through qualitative analysis (2006)Gameful Learning for a More Sustainable World (2021)Gamifying Online News in a Senior Online Community: Insights from Designing and Assessing the Readers’ Experience (2021)Designing Mobile Health Applications to Support Walking for Older Adults (2023)The Internationalization Process of the Firm—A Model of Knowledge Development and Increasing Foreign Market Commitments (1977)Dynamic capabilities and strategic management (1997)The Uppsala internationalization process model revisited: From liability of foreignness to liability of outsidership (2009)Holistic Selling: An Emerging Paradigm in B2B Markets (2025)
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  • 2021Cross-border marketing ecosystem orchestration: A conceptualization of its determinants and boundary conditions39 cited
  • 2018Gamification of Older Adults’ Physical Activity: An Eight-Week Study39 cited

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